Real Estate Marketing Platform for Ticino

Built the online platform for AFFITTO/VENDO®, a Swiss real estate marketing agency focused on the Ticino region. Rather than a traditional agency site, the brief was a marketing-led platform that positions each property like a brand, combining a searchable listings database with strong visual presentation and lead capture.

The challenge was to differentiate a boutique marketing agency from traditional brokers, giving each property "brand-level attention" through a polished platform and targeted digital promotion.

Technical Solution

Built a real estate marketing platform on WordPress:

• Property listings database with advanced filtering
• Search by location, property type, room count and price range
• Regional browsing across eight Ticino areas
• One-page landing sites for individual properties
• Mobile-first responsive design with dedicated navigation

Key Features

For Buyers & Tenants

• Interactive property search and filtering
• Location-based browsing (Lugano, Mendrisio, Locarno, Bellinzona and more)
• Rich photography and video presentation
• FAQ section addressing common concerns

For the Agency

• Brand-led property positioning
• Landing pages tuned for paid campaigns (Meta, Google, portals)
• Lead capture and qualification
• Client testimonials and trust elements

Results

The platform delivers:

• A marketing-first presentation that stands apart from traditional agencies
• Fast, filterable property discovery across the Ticino region
• Dedicated landing pages that support paid acquisition
• A professional, mobile-friendly experience for owners and seekers

Turned a boutique real estate marketing agency into a brand-led platform, pairing a searchable listings database with campaign-ready landing pages.